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These documents anytime and anywhere at their convenience. actions taken by subject matter expert members in different knowledge areas more meaningful. This also allows them to see the forest for the trees. For example, one participant in the study emphasized the importance of using a collaboration platform that allows team members to immediately understand who is responsible for what and how each member fits into the overall goal. When team members are geographically dispersed, they need to understand each member's role in the overall plan. Otherwise, you run the risk of team members rowing at the same speed but in different directions. Empower complex execution. Setting the stage is not enough. Complex problems, different experts, and different information formats can complicate the collaboration process.
Platforms that support multiple media formats give teams more options. Knowledge can be exchanged and integrated through text, audio, video, images, virtual environments, and shared whiteboards. Our research shows that collaboration platforms that support multiple formats give teams the flexibility they need. Team members also need to be able to coordinate their Job Function Email List activities in terms of sequencing deliverables, evaluating results, and tracking progress. When platform technology does not support these activities, team members may tend to focus on their own local goals at the expense of the team's goals. Teams need collaboration platforms that allow them.
To determine team member availability in real time, receive, and track how deliverables contribute to key milestones in the innovation process. A shared digital workspace, combined with a digital archive of the team’s work, should also allow team members to support each other when needed. When issues arise, teams can be left waiting on unreachable members, especially when working in different locations and time zones. In one team we analyzed, a member noted the importance of being able to support team coordination by constantly providing up-to-date information about who is using the platform.
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