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Content better. Use relevant images, videos and screenshots to illustrate your points. Avoid using intrusive pop-ups: they also end up annoying your visitors. Since 2017 , Google has penalized sites that use intrusive pop-ups. It is therefore preferable to use them sparingly. Use white space: White space is a fundamental aspect of good design. According to Interaction Design Foundation , white space (or negative space) improves readability, branding, and focus. So consider using white space to make your content more readable and attract users' attention.
Make your site mobile-friendly : Mobile-friendliness is Azerbaijan WhatsApp Number essential for user experience because Google uses mobile-first indexing. You can use Google's Mobile Friendly Test to see how your site performs. 7. Optimize URLs for SEO URL structure is an often overlooked aspect of SEO. A good URL structure gives users and search engines an idea of the content of the landing page. Google explains it very well: The URL structure of a site should be as simple as possible. Organize your content to give URLs a logical, easy-to-understand structure.
If possible, replace long IDs with understandable terms. — Google Knowing this, here's how you can create a well-structured URL: Use short URLs: According to a study by Backlinko , short URLs tend to perform better than long URLs in the SERPs. Use keyword-rich URLs: Always include your target keywords in the URL to increase your chances of ranking higher in search results. Include categories or subfolders if necessary: If you sell products, you can have a “shop” subcategory, like in the image below. This helps users and search engines navigate your site. Remove unnecessary stop words.
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