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Sure that your new pages and content pieces aren’t using keywords that are ranking on older pages. How to Fix Keyword Cannibalization in Your Content? If the concept of keyword cannibalization is new to you, then you’ve likely got some level of it in your existing content. While it’s important to know how to avoid keyword cannibalization in the future content you create, you’ll also want to fix the mistakes in the past content you have published as well. To help you get started, you may want to conduct a content audit to identify what you currently have and how it is displayed.
You can also benefit from analyzing the performance of your content and identifying historical Canada WhatsApp Number Data rankings as well as current rankings. Next, take action by consolidating or merging content, revamping your internal linking structure, and using redirects. Some of the best ideas include: Merging content If you find that two or more pages on your website are serving similar purposes, consider consolidating or merging the content into one authoritative page. The result will be simplifying your content marketing strategy and increasing your site’s SEO.

First, you’ll need to discover whether or not the pages are unique, providing something the other doesn’t and therefore still valuable, even if they are targeting the same keyword. If not, then determine the best way to consolidate or combine them. To help with this, begin by examining your analytics and determining which of the pages is performing better in regard to organic traffic, bounce rate, and other important metrics.
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